RCR Wireless - U.K.-based mobile marketing company Flytxt will team with Time Inc. on wireless marketing campaigns based on some of the magazine publishers' 130 titles.

New Media Age - Sir Martin Sorrell's advertising giant WPP Group has sent out a formal request for proposals (RFP) to find a global mobile marketing partner.

Marketing - More of us send text messages than know what the red button on our TV does, so why aren't more brands using mobile to interact?

Technology Weekly - Nick Fuller head of operations at Flytxt Mobile Marketing, argues that 2005 may well be the year that mobile marketing comes of age.

Forbes-US - Today's Trend: Text messaging, or SMS, a standard keyboard feature on mobile phones, suddenly seems nifty to consumers, telecos and marketers.

New Media Age - Media owners and brands wishing to cash in on the growing popularity of mobile video are being held back from launching services due to a policy by Vodafone of blocking video streaming from outside its Vodafone Live! portal.