| Flytxt to alert students to further education places |
| Monday, 25 July 2005 | |
|
Flytxt, the mobile marketing services provider, today announced it will
launch a text service to update students on available clearing places during the
crucial post A-level results period. In conjunction with education publishing
company, Trotman Information Services, Flytxt will send out text messages to
students keen to know about clearing options available to them. The service
will go live mid-August. The database of students will be made up of individuals who have opted in
via The Guardian website. To sign up they will have entered their name, email
address, mobile number and selected three preferred courses and institutions.
If no matches are found a message will be sent out suggesting they search for
more options. Trotman Information Services will provide all of the data.
Pamir Gelenbe, co-founder and Director of Corporate Business Development,
Flytxt said: "This is yet another good example of how mobile, as an
information channel, can be invaluable at a time when speed and accuracy is of
the utmost importance."
Trotman Information Services spokesperson added: "Most students have
mobile phones so this is the perfect way for them to be updated on their
possible next steps. We went for Flytxt because they’re a strong and reliable
player in the mobile sector."
- Ends -
Notes to Editors:
About Flytxt
Incorporated in 2000, Flytxt founded the phenomenon that has become
"mobile marketing" today and has since also become the provider of
choice within the mobile content sector. Flytxt’s clients are the leading
brands from across the media, entertainment, FMCG, retail, leisure and mobile
operator sectors. Its technology has delivered some of the most complex mobile
programmes that the industry has known.
As a founder of the Mobile Marketing Association (MMA), Flytxt is dedicated
to ‘permission-based communication’ and is sensitive to consumers’ privacy.
For further information please
contact:
Paola dos
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