The advancement of 5G and effects of the pandemic have broadened the opportunity for Communication Service Providers across the globe to be true ‘digital service providers’ and ‘digital lifestyle enablers’.
However as it is said, ‘Opposition often flows when opportunity comes’. Global telco operators need to sail through the challenges of high customer expectations, high churn rates and intense competition in their pursuit of deepening customer relationships.
Telcos who are able to create rich, relevant, real-time, omnichannel, on-demand, and autonomous customer engagements can surely be a winner in this scenario. Read the ebook to learn more about the game-changing tactics of effective telco marketers across the globe to embrace these new opportunities.